Sunrise of East Brunswick
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190 Summerhill Road, East Brunswick, NJ 08816
For more information about senior living options: (844) 490-3973
Sunrise of East Brunswick offers a range of accommodation options at competitive prices when compared to both Middlesex County and the broader New Jersey market. For semi-private rooms, the monthly cost at Sunrise is $3,810, significantly lower than the county average of $4,878 and the state average of $5,068. Studio apartments are priced at $6,459, which exceeds the county's figure but remains below the state median. A one-bedroom suite is available for $6,480, slightly above Middlesex County's rate but still lower than New Jersey's average. The two-bedroom option stands out with a price tag of $7,440; this is notably higher than both county and state averages. Overall, while some options may exceed local averages, Sunrise of East Brunswick presents compelling value in various room types and maintains an attractive proposition for potential residents seeking quality care in a desirable community setting.
| Floor plans | Sunrise of East Brunswick | Middlesex County | New Jersey |
|---|---|---|---|
| Semi-Private | $3,810 | $4,878 | $5,068 |
| Studio | $6,459 | $5,815 | $5,286 |
| 1 Bedroom | $6,480 | $4,450 | $5,994 |
| 2 Bedrooms | $7,440 | $3,682 | $6,216 |
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The staff are incredibly friendly and helpful, and they go above and beyond to make sure residents have everything they need. Sunrise of East Brunswick is a fantastic, homey facility with a caring, professional staff. The food is outstanding, and meals are well prepared. The facility is very clean and well maintained. The memory care team, management, and aides are tremendous, showing compassion and dedication. The staff are quick to notice changes in behavior and do a wonderful job of taking care of residents. The community creates a warm, family-like environment where residents feel loved and respected. Families would recommend Sunrise to others, noting the positive experience and attentive care.
Sunrise's communication was terrible; leadership almost never returned calls unless it involved billing. The transition out of the facility was unprofessional; records weren't sent on time, communication was nonexistent, and staff couldn't offer a simple goodbye. There were ongoing billing issues and charges were not kept up to date or corrected. In memory care, staffing was insufficient - roughly 4-5 caregivers for about 20 residents, leaving little time for individualized care. After-hours nursing coverage was limited; only med techs were available on weekends. The facility was described as expensive, and some reviewers felt the care did not justify the price. Promises about care and updates were not consistently fulfilled; staff gave conflicting information at times. Residents could be relocated due to payment concerns with little notice, causing distress to families. Some reviewers described the environment as locking residents in or as a holding cell for older women. There were concerns about safety measures, such as a lack of bed or wheelchair sensors to alert staff when residents move.Sunrise of East Brunswick is best suited for families seeking a warm, home-like setting with genuinely engaged staff and an emphasis on social connection, clean surroundings, and accessible memory-care support. It suits residents who respond well to a community atmosphere, routine, and well-curated activities, with dining and common spaces that feel inviting rather than clinical. The memory-care milieu is consistently highlighted as a strength, with caregivers who form meaningful relationships and residents who appear comfortable and well cared for. For those prioritizing a neighborhood feel, visible staff interaction, and a layout that keeps caregiving within easy reach, this community stacks up as a practical, well-regarded option.
That clarity should be tempered, however, by a few realities that make alternatives worth weighing. Families needing round-the-clock nursing oversight or highly intensive medical management may prefer options with more explicit 24/7 coverage. Others watching the bottom line should note Sunrise is on the higher end of the cost spectrum, and several reviews flag billing and administrative questions. Additionally, some families report inconsistent updates and communication gaps during transfers or care-plan changes, as well as a concern about how new billing policies or bed availability can affect long-term plans. Those factors push some families to compare with other nearby communities for both transparency and value.
The core strengths - genuine warmth from staff, clean and welcoming facilities, strong dining, and a busy calendar of activities - do tangible work in offsetting the notable drawbacks. Families consistently praise caregivers who remember residents by name, a culture that feels like a caregiving family, and a sense that residents are treated with dignity and respect. The memory-care team in particular earns consistent affirmation for attentiveness and stability, with residents often forming supportive relationships with the care staff. When operations run smoothly, the emotional quality of daily life tends to eclipse occasional scheduling hiccups or occasional delays in service.
Memory care at Sunrise East Brunswick stands out for its emphasis on person-centered attention and continuity. Reviews frequently cite compassionate aides, a familiar rhythm of routines, and staff who monitor mood and behavior changes with an eye toward timely interventions. The physical plant supports this approach: well-kept grounds, cozy common areas, and a dining environment that feels restaurant-like rather than institutional. Yet the structure can strain under high resident-to-staff ratios at times, and late-evening staffing gaps have surfaced in some accounts. For families, this means the memory-care experience can be highly positive if acuity is matched to staffing realities.
Operational dynamics matter here. Residents and families all point to the beauty and cleanliness of the campus, the openness of the dining area, and the sense that staff genuinely cares. At the same time, questions about cost, insurance coverage, and coordination with medical records or care transitions require upfront verification. Some families report aggressive marketing or pressure around moves, and others describe experiences where updates or medication lists were not as transparent as expected. Prospective residents should push for clear, written care plans, quantified timelines for record transfers, and assurances about after-hours clinical coverage.
In the end, Sunrise East Brunswick delivers a compelling blend of warmth, attentiveness, and well-executed memory-care support, tempered by cost considerations and the need for vigilant governance around communication and transition care. For families comfortable with the price and who can anchor decisions in the demonstrated quality of care and daily life, it offers a strong, dependable home for a loved one who thrives on personal connection and an active, social environment. For those who require predictable monthly reporting, guaranteed 24/7 nursing, or tighter control over long-term bed availability and finances, alternatives - whether within the Sunrise portfolio or elsewhere in East Brunswick - are likely to serve more consistently. The prudent path is a deliberate tour with focused questions on care plans, updates, and after-hours staffing, followed by a candid cost- and policies comparison to ensure alignment with long-term goals.
1-bedroom apartments1-bedroom apartments are important for seniors because they provide a sense of independence, privacy, and autonomy while still offering the necessary space for comfortable living. These apartments allow seniors to maintain their own personal space and lifestyle preferences in a supportive community setting. Studio apartmentsStudio apartments are important for seniors because they offer a smaller, more manageable living space that is easier to navigate and maintain as physical abilities decline. Additionally, studio apartments provide seniors with independence and privacy while still being part of a community that offers support and social opportunities.
Assisted LivingAssisted living facilities provide crucial support and care for seniors who may need help with daily tasks such as medication management, bathing, and meal preparation. These communities offer a safe and comfortable environment where seniors can maintain their independence while receiving the assistance they need to thrive in their golden years.
Memory CareMemory care is crucial for seniors as it provides specialized support and services for individuals with dementia or Alzheimer's disease. These programs offer a safe and secure environment where residents receive personalized care, cognitive stimulation, and help with daily activities. Memory care helps seniors maintain their independence, quality of life, and dignity while also providing peace of mind for their families.
Cats allowed"Pet friendly" senior living communities are important for seniors because pets provide companionship, reduce feelings of loneliness and depression, promote physical activity and mental stimulation, and offer a sense of purpose and responsibility. Pets can improve overall well-being and quality of life for seniors in many ways.
Dogs allowed"Pet friendly" senior living communities are important for seniors because pets provide companionship, reduce feelings of loneliness and depression, promote physical activity and mental stimulation, and offer a sense of purpose and responsibility. Pets can improve overall well-being and quality of life for seniors in many ways.
Activities off-siteEngaging in off-site activities is crucial for seniors to maintain social connections, stay active, and stimulate their minds. It promotes overall well-being and helps combat feelings of isolation and loneliness. Activities on-siteActivities on-site are important for seniors because they provide opportunities for socialization, mental stimulation, physical activity, and overall well-being. Engaging in activities can help seniors stay active, maintain their independence, and improve their quality of life.
Air-conditioningAir conditioning is important for seniors as they are more vulnerable to heat-related illnesses and may have underlying health conditions that make it difficult for them to regulate their body temperature. It helps to keep them comfortable, safe, and healthy in hot weather.
Beautician on-siteHaving a beautician on-site at a senior living community is important for seniors as it allows them to easily access grooming and personal care services, boosting their self-esteem and overall well-being. It also provides convenience and helps seniors maintain their sense of independence and personal style.
Devotional services off-siteDevotional services off-site are important for seniors as they provide spiritual nourishment, social engagement, and a sense of community outside of the senior living facility. This can enhance overall well-being and help combat feelings of isolation and loneliness often experienced by older adults. Devotional services on-siteDevotional services on-site provide seniors with spiritual support and a sense of community, as well as an opportunity for reflection and guidance during their senior living experience. This can promote emotional well-being and connection to others, leading to a more fulfilling and enriching lifestyle in their later years.
Dining roomDining rooms are important for seniors as they provide a space for socialization, connection, and nutritious meals. They offer opportunities for residents to bond over shared meals, foster a sense of community, and promote healthy eating habits. Dining rooms also ensure that seniors have access to well-balanced meals tailored to their dietary needs and preferences.
Ground floor unitsGround floor units are important for seniors because they provide easy accessibility, reduced risk of falls and injuries, and convenience for those with mobility issues. Seniors can avoid climbing stairs or using elevators, making daily tasks and activities more manageable and enjoyable.
Handicap accessible"Handicap accessible" amenities are crucial for seniors to ensure they can easily navigate and access facilities, services, and activities without barriers or limitations due to physical impairments. This promotes independence, safety, and inclusivity for seniors in senior living communities.
Housekeeping servicesHousekeeping services are important for seniors because they help maintain a clean and safe living environment, promote independence, and reduce the risk of accidents or illnesses. Additionally, having assistance with household chores can alleviate physical strain and allow seniors to focus on other aspects of their well-being.
Indoor common areasIndoor common areas are crucial for seniors as they provide a space for socialization, recreation, and community engagement, promoting overall well-being and reducing feelings of isolation and loneliness.
KitchenetteKitchenettes are important for seniors living in senior living communities because they provide the convenience and independence of being able to prepare simple meals and snacks in the comfort of their own living space. This can help promote a sense of autonomy and well-being for seniors, allowing them to maintain some level of control over their dietary choices and daily routines.
LaundryLaundry services are important for seniors as they may have difficulty with physical tasks such as bending, lifting, or carrying heavy loads. Having access to laundry services can help seniors maintain personal hygiene, cleanliness, and independence in their daily lives.
Outdoor common areasOutdoor common areas are important for seniors as they provide a space for socialization, physical activity, and relaxation. Being outside in nature can improve mood and overall well-being, while also encouraging movement and engagement with others. These spaces can help combat feelings of isolation and promote a sense of community among residents.
Respite or short term stays offeredRespite or short term stays provide seniors with a temporary solution when their regular caregiver is unavailable, offering them the opportunity to receive additional care and support during times of need, while also giving caregivers a chance to rest and recharge.
Wheelchair accessible showersWheelchair accessible showers are crucial for seniors as they provide a safe and independent bathing option for those with mobility challenges. These showers help prevent falls and allow seniors to maintain their dignity and autonomy while ensuring they can bathe comfortably.
Newark International (22 miles away) Trenton-Mercer County (25 miles away)
Diabetic careDiabetic care is crucial for seniors as they are more susceptible to developing diabetes due to aging and other health conditions. Proper management of diabetes can help prevent complications such as heart disease, vision loss, and nerve damage, improving the overall quality of life for seniors in senior living communities.
Incontinence careIncontinence care is essential for seniors to maintain their dignity, hygiene, and overall quality of life. By addressing incontinence issues promptly and effectively, seniors can enjoy a sense of independence and comfort in their daily activities.
Medication managementMedication management is crucial for seniors to ensure they are taking the right medications at the correct dosages and times. This helps prevent adverse drug interactions, reduces the risk of medication errors, and promotes overall health and well-being. Proactive management also allows for adjustments as needed based on changing health conditions or new prescriptions.
Guest mealsGuest meals are important for seniors living in senior living communities because they provide an opportunity for socialization and companionship. Sharing a meal with friends, family, or new acquaintances can help combat feelings of loneliness and isolation, promote a sense of community, and enhance overall well-being. Additionally, guest meals allow seniors to enjoy delicious food in a comfortable setting without the hassle of cooking or cleaning up, making dining a pleasurable and stress-free experience. Low / no sodiumLow/no sodium options are important for seniors because excessive sodium intake can lead to high blood pressure, heart disease, and other health issues commonly experienced by older adults. By choosing low/no sodium foods, seniors can better manage their health and reduce their risk of developing these conditions. Meals provided"Meals provided" are crucial for seniors in assisted living communities as it ensures they have access to nutritious, balanced meals without the stress of meal planning and preparation. This can help promote overall health and well-being for seniors who may have limited mobility or cognitive abilities. No SugarNo sugar diets are important for seniors because they can help prevent or manage chronic conditions such as diabetes, heart disease, and obesity. Sugar can also contribute to cognitive decline and inflammation in the body, so reducing sugar intake can lead to overall improved health and well-being in older adults. Professional chefProfessional chefs are important for seniors living in senior living communities because they provide nutritious and delicious meals that cater to their dietary needs and preferences. A professional chef can ensure that seniors are receiving balanced, flavorful meals that support their overall health and well-being. Restaurant style diningRestaurant style dining is important for seniors as it offers them a social and enjoyable dining experience, promotes healthy eating habits, and provides personalized menu options to cater to their dietary needs and preferences. This type of dining setting can enhance their overall quality of life and create a sense of community within the senior living facility. Special dining programsSpecial dining programs are important for seniors because they provide nutritious meals tailored to their dietary needs and preferences. These programs also offer socialization opportunities, promote overall health and well-being, and can help prevent malnutrition. Activities off-siteEngaging in off-site activities is crucial for seniors to maintain social connections, stay active, and stimulate their minds. It promotes overall well-being and helps combat feelings of isolation and loneliness. Activities on-siteActivities on-site are important for seniors because they provide opportunities for socialization, mental stimulation, physical activity, and overall well-being. Engaging in activities can help seniors stay active, maintain their independence, and improve their quality of life.
Art classesArt classes are important for seniors because they provide a creative outlet, improve cognitive function, reduce stress and anxiety, promote socialization, and enhance overall well-being and quality of life.
Day trips and outingsDay trips and outings are important for seniors as they provide opportunities for socialization, mental stimulation, physical activity, and a break from daily routines. These experiences can enhance overall well-being and quality of life for older adults living in senior communities. Devotional activities offsiteDevotional activities offsite are important for seniors because they provide social engagement, spiritual growth, and a sense of community outside of their living environment. This can improve overall well-being, mental health, and combat feelings of isolation or loneliness. Devotional activities on-siteDevotional activities on-site provide seniors with a sense of community, spiritual fulfillment, and emotional support, promoting overall well-being and a positive sense of purpose in their lives.
Educational speakers / life long learningEducational speakers and lifelong learning opportunities are crucial for seniors as they provide mental stimulation, promote social engagement, and contribute to overall well-being. Continuous learning helps seniors stay mentally sharp, build new skills, and maintain a sense of purpose and fulfillment in their lives. It also allows them to stay connected to the world around them and fosters a sense of community within senior living facilities.
Happy hourHappy hour is important for seniors as it provides a social activity that promotes camaraderie and reduces feelings of loneliness or isolation. It also offers an opportunity for older adults to relax, unwind, and enjoy some drinks or snacks in a fun and welcoming atmosphere.
Live well programs"Live well programs are essential for seniors as they provide opportunities for physical activity, social engagement, and mental stimulation, ultimately promoting overall health and well-being in later years."
Pet-focused programsPet-focused programs are important for seniors as they provide companionship, reduce feelings of loneliness and depression, encourage physical activity and social interaction, and have been shown to improve overall well-being and quality of life in older adults. Religious servicesReligious services provide seniors with a sense of community, support, and spiritual fulfillment, which can improve their overall well-being and mental health. It also offers them opportunities for socialization and connection with others who share their beliefs.
EnglishEnglish is important for seniors as it allows them to communicate effectively with healthcare providers, understand important information related to their health and medications, stay connected with loved ones, and engage in social activities within their communities. It also opens up opportunities for lifelong learning and intellectual stimulation.Sunrise of East Brunswick is an assisted living community located in East Brunswick, NJ. This community offers studio apartments specifically designed for memory care residents. The apartments are equipped with necessary amenities such as air-conditioning, kitchenettes, and wheelchair accessible showers.
The community provides a range of care services including medication management and incontinence care to ensure the well-being of its residents. Housekeeping services are also provided to maintain a clean and comfortable living environment.
Residents can enjoy a variety of activities both on-site and off-site, including art classes, day trips and outings, and devotional activities. Educational speakers and lifelong learning programs are offered to promote mental stimulation. Happy hour events provide opportunities for socializing, while pet-focused programs cater to animal lovers.
The dining experience at Sunrise of East Brunswick is exceptional, with meals provided by a professional chef in a restaurant-style setting. Special dining programs are available for those with dietary restrictions such as low/no sodium or no sugar.
The community boasts several amenities including indoor and outdoor common areas where residents can relax or engage in social activities. Laundry facilities are available on-site for convenience. Additionally, there is a beautician on-site for personal grooming needs.
Sunrise of East Brunswick is conveniently located near various cafes, parks, pharmacies, physicians' offices, restaurants, transportation options, places of worship, theaters, and hospitals.
Overall, this assisted living community provides comfortable accommodations combined with compassionate care and an array of amenities to support the well-being and happiness of its residents.
This part of East Brunswick, New Jersey offers a convenient and vibrant community for senior living. With several cafes, restaurants, parks, physicians, pharmacies, places of worship, theaters, hospitals and transportation options nearby, residents here have easy access to essential services and amenities. The abundance of dining options including delis, diners and fast food chains caters to various tastes, while the proximity of parks allows for outdoor recreation. Additionally, having reputable healthcare facilities like Raritan Bay Hospital and Robert Wood Johnson University Hospital in close proximity ensures quality medical care. The availability of public transportation options such as bus stops and train stations make it convenient for seniors to get around the area without relying on personal vehicles. Overall, this neighborhood provides a well-rounded living environment with plenty of conveniences for seniors to enjoy their retirement years.
Sunrise of East Brunswick offers a range of accommodation options at competitive prices when compared to both Middlesex County and the broader New Jersey market. For semi-private rooms, the monthly cost at Sunrise is $3,810, significantly lower than the county average of $4,878 and the state average of $5,068. Studio apartments are priced at $6,459, which exceeds the county's figure but remains below the state median. A one-bedroom suite is available for $6,480, slightly above Middlesex County's rate but still lower than New Jersey's average. The two-bedroom option stands out with a price tag of $7,440; this is notably higher than both county and state averages. Overall, while some options may exceed local averages, Sunrise of East Brunswick presents compelling value in various room types and maintains an attractive proposition for potential residents seeking quality care in a desirable community setting.
Sunrise of East Brunswick offers 1-bedroom apartments and Studio apartments.
Sunrise of East Brunswick is located at 190 Summerhill Road, East Brunswick, NJ 08816 in Middlesex County, New Jersey
Sunrise of East Brunswick offers medication management to ensure that residents receive the correct dosages at the appropriate times, which is crucial for individuals with dementia or Alzheimer's who may struggle with memory and organization. This feature helps reduce the risk of missed doses or medication errors, fostering better overall health and stability. Incontinence care is also a vital service, as it addresses the unique challenges many residents face related to this condition. By providing compassionate and discreet assistance, staff members ensure residents maintain dignity and comfort, thereby minimizing stress and potential behavioral issues often associated with incontinence. Together, these features create a supportive environment that enhances quality of life for those living with cognitive impairments.
Yes, Sunrise of East Brunswick allows both dogs and cats.
Sunrise of East Brunswick on seniors.fyi includes 26 photos including images showing interior, decor, floor plan, landscaping, building, architecture, dining, trees, and more.
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Interior
Decor
Living Room
Building
Architecture
Bedroom
Trees
Windows
Dining
Landscaping
Kitchen
Garden
Fireplace
Floor Plan
