401 East Rhode Island Avenue, Southern Pines, NC 28387
For more information about senior living options: (866) 208-4318
Overall Review of Penick Village
Pros
They feel fortunate to be living a full life at Penick Village. - They moved into Penick Village at exactly the right time.
- The administration and the new Director of Nursing have improved staffing and resident care.
- The staff are doing a great job making everyone feel like family.
- Penick Village is a wonderful place with an excellent staff and accommodations, where residents are treated with respect and care.
- The facility is clean, the food is good, and the campus offers pleasant walkways and amenities.
- The leadership and staff work together with thoughtfulness and sincerity to improve the lives of older adults.
- The community offers engaging workshops and activities to keep residents busy.
Cons
The facility is described as a complete joke, especially the nursing department.- The staff are consistently short-staffed, resulting in inadequate care for residents.
- Unsafe conditions are claimed to exist for both residents and employees.
- Management is accused of lying about rate increases tied to employee raises and of not following CDC guidelines or their own policies.
- The dining manager and other senior staff are described as mean, clueless, and horrible.
- Residents in assisted living are said to be treated horribly.
- One reviewer questions whether the facility is whites-only, noting a lack of racial diversity in photos.
Review
Penick Village in Southern Pines, NC is best suited for active seniors and couples who want a warm, family-like community with a steady cadence of social and recreational life. It works for those who value intimate engagement with staff and neighbors as part of daily living, rather than a sterile, hands-off environment. The campus’ proximity to Weymouth and downtown Southern Pines adds practical appeal for shopping, dining, and outdoor outings, while well-marked walkways and gathering spaces support independent living with ample opportunities to participate in meaningful activities. The fit hinges on a reliable, capable operations team that consistently delivers the level of care and connection residents expect from a village-first model.
The strongest, recurring positives center on leadership that has shown real traction. Since a leadership shift in 2023, residents and families note better staffing and more attentive care in both assisted living and skilled nursing, with administrators described as genuinely invested in building a sense of family and belonging. Families repeatedly praise staff warmth, professionalism, and the feeling that caregivers know residents well. The physical campus reinforces this tone, new appliances at move-in, redecorated spaces, accessible exercise areas, and a robust calendar of workshops and activities that keep residents engaged. Independent professionals who interact with Penick praise its vision and the holistic emphasis on cognitive and emotional well-being.
Still, a subset of reviews raises red flags that prospective residents must weigh. Several accounts allege chronic understaffing and insufficient caregiver coverage, with complaints about safety and the ability to respond promptly to needs. Others describe a perceived disconnect between leadership, especially in nursing, and frontline staff, sometimes accompanied by concerns about transparency around pricing and rate adjustments. A few comments touch on dining quality and overall resident experience in certain buildings, alongside questions about inclusivity and diversity. Taken together, these reports suggest that the strength of the program can be highly contingent on present staffing and leadership dynamics.
Despite the concerns, the consistently positive threads offer a strong counterweight. When staffing is adequate and engaged, residents report respectful, individualized care and a culture where staff go out of their way to make residents feel valued. The environment supports social connection through clubs, exercise rooms, outdoor areas, and flexible visiting policies that many families find reassuring. The testimonies from physicians and clinicians who know Penick Village add credibility to the sense that the campus can deliver high-quality, person-centered care and foster continuity of relationships, crucial factors for seniors with cognitive or emotional needs.
Given the mix, alternatives deserve explicit consideration for families prioritizing unwavering nursing coverage, transparent pricing, and demonstrable staffing stability. If two-bedroom units or larger living spaces are non-negotiable, or if a consistent, well-staffed nursing program is non-negotiable, a few nearby communities may offer steadier ratios and clearer governance. Those who remain flexible on apartment size and who place a premium on an active, engaging community may find Penick Village to be an outstanding match, provided due diligence confirms current staffing levels, leadership responsiveness, and a clear, consistent pricing structure.
In the end, Penick Village presents a compelling, people-centered option with real strengths in community, care when staff are present, and ongoing improvements under capable leadership. It is a practical, well-suited home for seniors who want a connected, activity-rich environment and who are comfortable with some variability in staffing and operational consistency. Families should visit with specific questions about staffing ratios, tour current units and common areas, and demand transparent discussions about pricing and long-term commitments. If these align, Penick Village can be a dependable, satisfying long-term home; if not, exploring alternatives in the region is a prudent, proactive step.
50 resident community capacity
Assisted Living
Continuing Care Retirement Community (CCRC)
Memory Care
Skilled Nursing Facility
Activities on-site
Beauty salon
Cable or satellite TV
Devotional services off-site
Dining room
Fully furnished
Garden
Housekeeping services
Indoor common areas
Kitchenette
Move-in coordination
Outdoor space
Restaurant-style dining
Small library
Telephone
Wi-Fi/high-speed internet available
24-hour call system
Ambulatory care
Assistance with bathing
Assistance with dressing
Assistance with transfers
Diabetes diet
Diabetic care
Medication management
Mental wellness program
Special dietary restrictions
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